Catherine CarrMar 21, 20205 minHow To Stay Nimble With Your Brand and ContentCovid-19 has thrown us all for a loop. Here's a quick plan for keeping your brand and content in tune with the changing times.
Catherine CarrMay 21, 20196 minHearing the Customer VoiceCustomer segments can be unhelpfully broad. I prefer to focus on actual customers, and to hear their voice as authentically as possible.
Catherine CarrMay 13, 20192 minPacSci "Be Curious" Campaign and Brand ActivationHow we helped a Seattle icon introduce its refreshed brand to the community and elevate its powerful mission.
Catherine CarrOct 3, 20172 minMotif Coffee Brand and Visual Identity DevelopmentHow we brought a new home coffee brand to life, from sketchbook to shelf.