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    Icertis Brand Strategy
    Catherine Carr
    • Nov 19, 2021
    • 3 min

    Icertis Brand Strategy

    How we helped a $1B tech pioneer elevate its brand and claim leadership to ward off increasing competition, paving the way to a future IPO.
    32 views
    Shift Brand Development
    Catherine Carr
    • Apr 27, 2020
    • 3 min

    Shift Brand Development

    How we helped a team of passionate improvement experts clarify their organization's purpose and elevate its brand presence.
    75 views0 comments
    Resourceful Brand Refresh
    Catherine Carr
    • Apr 5, 2019
    • 4 min

    Resourceful Brand Refresh

    How we helped a respected HR services company differentiate itself in a crowded market and truly express its team's passion and expertise.
    141 views0 comments
    The PowerPoint Slide that Changed the Course of My Career
    Catherine Carr
    • Apr 23, 2018
    • 2 min

    The PowerPoint Slide that Changed the Course of My Career

    It’s been 10 years, but I vividly remember sitting in my red-walled office at Cranium, laboring over this one slide.
    221 views0 comments
    Motif Coffee Brand and Visual Identity Development
    Catherine Carr
    • Oct 3, 2017
    • 2 min

    Motif Coffee Brand and Visual Identity Development

    How we brought a new home coffee brand to life, from sketchbook to shelf.
    243 views0 comments
    Novinium Brand Strategy and Activation
    Catherine Carr
    • Mar 18, 2017
    • 3 min

    Novinium Brand Strategy and Activation

    How we helped the undisputed innovator in power cable rejuvenation expand their product offering and re-energize their communication.
    192 views0 comments
    Ravensburger Brand Books
    Catherine Carr
    • Jan 4, 2017
    • 3 min

    Ravensburger Brand Books

    How we brought three distinct brands into focus and developed clear guidelines to inspire Ravensburger's team and partners.
    251 views0 comments
    Mumm Napa Brand Activation
    Catherine Carr
    • Apr 25, 2015
    • 2 min

    Mumm Napa Brand Activation

    How we translated a 200+-page agency strategy document into inspired expression across dozens of touchpoints for a revered wine brand.
    196 views0 comments

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