Catherine Carr
How To Stay Nimble With Your Brand and Content
Covid-19 has thrown us all for a loop. Here's a quick plan for keeping your brand and content in tune with the changing times.
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Catherine Carr
- May 21, 2019
- 6 min
Hearing the Customer Voice
Customer segments can be unhelpfully broad. I prefer to focus on actual customers, and to hear their voice as authentically as possible.
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Catherine Carr
- Aug 20, 2017
- 2 min
Eclipse Marketing: From Total Genius to Brand Blackout
How brands show their true colors, from crass to creative, during a big event like a total solar eclipse.
61 views0 comments
Catherine Carr
- Sep 18, 2015
- 7 min
Shameless Vote Rallying: A Step-By-Step Guide
Here's a systematic way to rally votes when you need to and strengthen your brand in the process.
18 views0 comments
Catherine Carr
- Feb 14, 2015
- 4 min
A Dozen Sweet Ways to Show Customers You Care
Building lasting relationships with your customers takes patience, consistency, and, yes, love. The little things go a long way.
9 views0 comments
Catherine Carr
- Mar 7, 2012
- 3 min
PEMCO Gets It!
They don't just say they are local; they live and breathe it, supporting and participating in our community in enthusiastic and fun ways.
50 views0 comments
Catherine Carr
- Jun 12, 2011
- 3 min
Glassybaby Shines
This brand has since grown on me like a cozy, flickering fire, and I've discovered that there's quite a bit more to the story.
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