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Hearing the Customer Voice
Customer segments can be unhelpfully broad. I prefer to focus on actual customers, and to hear their voice as authentically as possible.

Catherine Carr
May 21, 20196 min read


The PowerPoint Slide that Changed the Course of My Career
It's been 10 years, but I vividly remember sitting in my red-walled office at Cranium, laboring over this one slide.

Catherine Carr
Apr 23, 20182 min read


What Made "I Have a Dream" Such a Perfect Speech
A closer look at one of the greatest speeches in American history offers inspiration for anyone trying to motivate a crowd.

Catherine Carr
Jan 15, 20166 min read


10 Lessons Every Presenter Can Learn from America's Most Iconic Speech
Abraham Lincoln's Gettysburg Address is more than a venerable piece of history--it's a master class on presenting a poised, powerful speech.

Catherine Carr
Feb 16, 20154 min read


A Dozen Sweet Ways to Show Customers You Care
Building lasting relationships with your customers takes patience, consistency, and, yes, love. The little things go a long way.

Catherine Carr
Feb 13, 20154 min read
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