#brandpurpose

Catherine Carr

Apr 27, 20203 min

Shift Brand Development

How we helped a team of passionate improvement experts clarify their organization's purpose and elevate its brand presence.

Catherine Carr

Apr 5, 20194 min

Resourceful Brand Refresh

How we helped a respected HR services company differentiate itself in a crowded market and truly express its team's passion and expertise.

Catherine Carr

Jun 5, 20183 min

Applying Archetype Theory to Develop Brand Voice

There's more than one way to be a Sage.

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Catherine Carr

Oct 3, 20172 min

Motif Coffee Brand and Visual Identity Development

How we brought a new home coffee brand to life, from sketchbook to shelf.

Catherine Carr

Mar 18, 20173 min

Novinium Brand Strategy and Activation

How we helped the undisputed innovator in power cable rejuvenation expand their product offering and re-energize their communication.

Catherine Carr

Aug 25, 20162 min

Danaher Strategic Content Development

How we helped a Fortune 500 company elevate purpose, revitalize its web presence, and refocus language after a major divestiture.

Catherine Carr

Jul 9, 20152 min

BBVA Purpose Development

How we worked across time zones in two languages, under time pressure, to help a global bank become a purpose-driven organization.

Catherine Carr

Mar 15, 20152 min

Meta Brand Strategy

How we helped a tech pioneer communicate leadership and neuroscience expertise in a secretive, rapidly evolving industry.